A511.6.3.RB_SchreterPaul

Vision is an important aspect for change within an organization. Whether a complete restructuring of the organization is required or just a simple performance boost, vision is what’s going to compel people to put forth that little bit of extra effort. Various articles and texts explain the importance of creating a vision which creates the meaning in someone’s work.

“Those who succeed at creating meaning – either on their own or with the help of their boss – tend to work harder, more creatively, and with more tenacity, giving the companies that employ them a leg up in the marketplace.” (Ulrich & Ulrich, 2010) This shows that meaning within one’s own work is a huge motivator towards excellence. It is said that “leaders who help shape a vision that is engaging to others, who weave the stories that help people make sense of the past and imagine the future, and who tap into the unique desires and values of individuals engage people’s hearts as well as their heads and hands.” (Ulrich & Ulrich, 2010) Finding something unique that connects the people with the vision is the responsibility and goal of the leader. The difference between good and great is only a finger width apart and that difference may only be one vision away.

“Success is more likely if leaders articulate a vision of a better future that is attractive enough to justify the sacrifices and hardships the change will require.” (Yukl, 2013) This shows that excellence isn’t free and that people need to be compelled into their work. By creating a vision, it “provides hope for a better future and the faith that it will be attained someday.” (Yukl, 2013) People need to know that their accomplishing something for the work that they put in and that it’s not going to be a wasted or under appreciated effort.

Vision is what adds meaning to someone’s work and meaning is what gives people the drive to accomplish what they have to do. The great thing about this is that the vision can come at any level within the organization which means that leadership can spawn from any level within the organization. A commander whom I quite respect once told me, “the difference between good and great, is just this much.”

            

References

Ulrich, D., & Ulrich, W. (2010). Getting Beyond Engagement to Creating Meaning at Work. HBR Blog Network.

Yukl, G. (2013). Leadership in Organization. New Jersey: Pearsn.